Scanapalooza: The Infographic
By now, most of us are familiar with QR (Quick Response) Codes, which are being widely used in advertising materials and campaigns. They offer us an effortless way to access company information, websites, product discounts or contact details. The infographic below shows that most users of QR Codes are scanning for discounts. Are QR Codes a part of your marketing plan, and if so what incentive are you offering people to get them to actually scan?