What’s #FF Anyway?

Get your pens and notebooks ready, Tweeps. Today’s lesson is all about #FollowFridays, also known as #FF tweets. For those of you who are new to the Twitterverse, or if you’re anything like me, and only have Twitter so you can creep on celebrities and past flames, this class is for you.

If you use Twitter, you’ve noticed the #FF hashtag. But what’s it all about? Well, let us enlighten you.

It all began on a Friday evening, back in 2009, when Twitter user Micah Baldwin (@micah) decided to make “Twistory”.

He tweeted: “I am starting Follow Fridays. Every Friday, suggest a person to follow, and everyone follow him/her…” Minutes later, a fellow tweep invented to the hashtag #followfridays, which was later shortened to #FF, and voila!

Not only can you track #FF on Twitter by clicking the hashtag after it’s been embedded in someone’s tweet, there have been a number of sites dedicated to making your Follow Fridays far simpler. For instance, the website FollowFriday.com ranks the most recommended Tweeps. Now you can follow all the cool kids without having to look through millions of profiles.

Although it sounds great, (hey, what’s not to love about gaining more followers!?), some users would argue that #FF is annoying, and completely transforms the concept of Twitter from a Social Media platform to a Broadcast Media platform.

Here at P&F, though, we look at #FF as a game that some guy wanted the whole world participate in – and it worked.

With that said, let’s all get ta’ followin’. Happy Friday! Who should we be following? Let us know in the comments section below.

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