Instagram introduces Hyperlapse

Hyperlapse

Recently, Instagram launched ‘Hyperlapse from Instagram,’ a simple and powerful tool that is redefining mobile video photography. In contrast to Instagram video, the app does not have a social network functionality ingrained in it ( ie. no username sign up or privacy settings to deal with) or any editing functionality outside of frame speed. Hyperlapse [...]

#InstaBoasting

#InstaBoasting

Have you noticed lately that the quality of your Instagram feed is increasingly looking more like an art exhibit than a regular ol’ photo album? It seems that Instagram is moving from a mere photo sharing platform to a competitive feed, with the goal of boasting about what you do in your free time, but [...]

I scream, you scream, we all scream for Twitter’s video beta?

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As you may have heard, Twitter is working on their very own video player. And as hard as it may be to believe that this functionality doesn’t already exist, Twitter has taken the time to make sure this tool is both effective and cool for users and advertisers. While the rest of the world waits, [...]

Back to School, Back to School

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  Many people said goodbye to the summer yesterday, and hello to a new school year today! And this means Instagram, Facebook and Twitter have been trending with #backtoschool & #firstdayofschool posts and pictures of kids sporting their new hip clothes, sneakers and backpacks.   Here are some ‘Back to School’ marketing tips and tricks. [...]

Watching/Tweeting the #Emmy’s

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Last night, television’s biggest night took center stage in Hollywood, but also took over more than just one screen in most homes. With one hand on the remote, and the other scrolling through feeds on smartphones and tablets, Canadians watching and tweeting about their favourite shows generated 85 million impressions involving the Emmy’s. While the [...]