THERE’S A NEW PIZZA BOSS IN TOWN.

When Schlomo Buchler, formerly of FBI Pizza, tasked Community with branding his new pizza place, we knew it was an exciting opportunity. Despite our expertise in the restaurant and hospitality industry, helping mold Toronto’s King and Queen West neighbourhoods into the lively destinations they are today, this was a project we knew would require […]
Net Fixed

I’m just your average 24 year old female. I live in a downtown Toronto apartment with my best friend and our two dogs, I eat more fast food than I should be allowed to and I write blog posts sometimes. My daily schedule is also pretty average: Get up in the morning and take Bear (my pooch) […]
So clearly the dress is ___________________

Whether you saw the original colour of the dress, or were able to see the optical illusion within the photo, the debate was real. Since Thursday evening, when the original image went viral there has been over 5.8 million mentions of “The Dress” worldwide (Sysomos). From T.Swift to Blake Griffin, everybody was weighing in on […]
[NOT] Just Another Cyber Monday

It’s that time of the year … again. Time for joy & time for sales. DEAL! The one word we see probably as much as the word HOLIDAY during this season, and perhaps even more so. On Monday alone, there were 433,635 tweets and 674,029 Facebook mentions of CYBER MONDAY, the day known for […]
Celebrity in the Brand Age

In the brand age, many celebrities have moved beyond simple product placements or testimonial endorsements, and have made the segway to creative director territories- licensing their identities to lead brands as creative directors at large. It’s no secret that in today’s age a celebrity is a brand in and of their own right- with licensing deals for […]